State Railways Italy
Ideas
A branding project to define of a new narrative and look and feel for the Italian State Railway Group, with the aim to transform the many train yards, shipyards and construction areas into spaces for communication and information; new media spaces able to create dialogue with the public, stakeholders and deliver offline and digital information.
The claim “The Italy of the future is in progress” will guide this new storytelling.
The national building site communication and branding project will give voice to over 30 strategic works throughout Italy financed with governmental funds.
Info
Project created in partnership with Yohoho.
EPIK Business Lead: Giorgia Crepaldi
Strategic Lead: Dan Wheeldon
It might also interest you
